Items where Author is "Al-Raqqad, Rasha Mohammad Rath’an"
![[up]](/style/images/multi_up.png)
Up a levelGroup by: Item Type | No Grouping
Jump to: Article
Number of items: 1.
Article
Al-Raggad, Mo’taz Mohammad Rath’an and Hashem, Tareq N. and Al-Raqqad, Rasha Mohammad Rath’an (2023) A comparative study of umbrella branding approach versus house of brands approach and their influence on market share. International Journal of Data and Network Science, 7 (1). pp. 15-24. ISSN 25618148